Jul 3, 2025
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Inspiration

Samay Devraj
How 838STUDIO Uses FLORA to Prototype, Produce, and Pitch Faster Than Ever
Redefining Visual Workflows at the Speed of AI
Fiona Mompean, Co-Founder and AI Creative Director at 838STUDIO, has spent two decades shaping global campaigns across the US, Germany, Holland, and Spain. Her studio sits at the cutting edge of art and technology, designing visuals that blur the line between the real and the artificial.
But with that ambition came a challenge: how to move faster without sacrificing creative control.
“With traditional AI workflows, we were always jumping between platforms, never knowing what tool would actually deliver. FLORA changed that—now we know what works in minutes.”
The Challenge: Fragmented AI Workflows
Before adopting FLORA, 838STUDIO’s AI pipeline spanned ComfyUI, Midjourney, Runway, and more. While powerful individually, the lack of a unified system created friction.
The main issues:
Endless time wasted testing tools against each other
No clear answer on which model would perform best for a given asset
GPU overload and long rendering cycles
Zero unified view of the process
“We were building amazing things—but wasting days just figuring out what tool would work for what part.”
Enter FLORA: The Visual Operating System
FLORA became the single canvas where 838STUDIO could prototype, build, and systematize workflows in one place.
“We now treat FLORA like a live MIRO board that actually builds while we brainstorm. We’re concepting as we produce.”
Their FLORA Workflow
Test Concepts – Quickly prototype with image and video blocks to see if ideas hold visually.
Compare Models – Run the same inputs through different video models to choose the strongest aesthetic and technical outcome.
Upscale + Enhance – Take the top outputs and refine them for post-production, animation, or client delivery.
With this process, iteration became seamless: test, pivot, move forward—without breaking the flow.
What 838STUDIO Creates with FLORA
While NDAs limit specifics, 838STUDIO has already used FLORA to:
Prototype effects for six short films, including ultra-stylized visuals set inside an eye
Build internal moodboards and concept decks
Develop client-facing workflows that can be templatized, reused, and pitched
Package FLORA workflows as deliverables for clients, much like reusable ComfyUI pipelines—but faster and easier
The Results
Days of production time saved on every project
Built a repeatable visual R&D system for AI concepting
Created reusable workflow templates for client production pipelines
Established a foundation for selling FLORA-based workflows as part of their services
“FLORA is a magic wand. It speeds up creation, helps us budget smarter, and gives us real-time clarity across image and video. We’re building smarter, faster. Agile AI development at its best.”
Why They’ll Never Go Back
Old workflow = fragmented, GPU-heavy, unpredictable
New workflow = modular, fast, transparent
Old process = guesswork across platforms
New process = instant clarity on the best model for each task
“Flora makes your life easier. It’s that simple.”
What’s Next for 838STUDIO
Looking ahead, 838STUDIO plans to:
Package FLORA-based systems as part of their client offerings
Create custom LoRAs and pre-built workflows to deliver directly to brands
Continue using FLORA as their R&D engine for both internal projects and external campaigns
Try Their Workflow
838STUDIO is proving what’s possible when creative speed meets AI precision.